
Social AR for CMU Commencement 2021
TEAM:
Yuran Ding
Jina Lee
Taery Kim
Jonah Conlin
CLIENT:
CMU Marketing & Communications
ADVISOR:
Kyuha Shim
ROLE:
Concept Development
Social AR Development
Visual Identity
TOOLS:
Figma
Spark AR
Lens Studio
Blender
Yuran Ding
Jina Lee
Taery Kim
Jonah Conlin
CLIENT:
CMU Marketing & Communications
ADVISOR:
Kyuha Shim
ROLE:
Concept Development
Social AR Development
Visual Identity
TOOLS:
Figma
Spark AR
Lens Studio
Blender


In this project, we created augmented reality filters for use on Instagram and Snapchat to help graduates enjoy a more playful and emotionally connected virtual experience. While COVID-19 separated us apart, this project yielded collective joy through immersive, social and performative visual communications beyond traditionally transactional interactions in remote communication applications.
This project is published in Message Journal.
To play with our experience, click here.