yuran ding ☆*:・゚









Social AR for CMU Commencement 2021

TEAM:
Yuran Ding
Jina Lee
Taery Kim
Jonah Conlin

CLIENT:
CMU Marketing & Communications

ADVISOR:
Kyuha Shim

ROLE:
Concept Development
Social AR Development
Visual Identity

TOOLS:
Figma
Spark AR
Lens Studio
Blender



In this project, we created augmented reality filters for use on Instagram and Snapchat to help graduates enjoy a more playful and emotionally connected virtual experience. While COVID-19 separated us apart, this project yielded collective joy through immersive, social and performative visual communications beyond traditionally transactional interactions in remote communication applications. 

This project is published in Message Journal.

To play with our experience, click here.